2015 - present
School Readiness and Back-to-School campaigns – a series of partnerships with celebrities Bec Judd, Nathalie Bassingthwaighte and Jules Sebastian.
Video and blog content, media outreach and promotional schedule, promotions and influencer engagement.
Reading Eggs Junior
Reading Eggs Junior launch – high-profile mum, Tammin Sursok was chosen as celebrity partner for this campaign for her US/Australian audience reach.
TVC, video and blog content, media outreach/engagement, influencer engagement and mummy blog placement.
Universal Brand Development - Trolls
2014 - present
Trolls consumer products launch and promotion.
Event management, product sampling, media outreach, digital video content production, promotions, influencer engagement.
2015 – present
Toy launch campaigns.
Media relations, influencer engagement, sampling and partnerships.